Under California’s law, “‘clearly and conspicuously’ means in larger type than the surrounding text, or in contrasting type, font, or color to the surrounding text of the same size, or set off from the surrounding text of the same size by symbols or other marks, in a manner that clearly calls attention to the language.”

Present the terms of automatic renewal offer clearly and conspicuously, in proximity to the request for consent to the offer, prior to the consumer agreeing.

Under California’s law, any business that offers products or services to consumers pursuant to an agreement that automatically renews, must do all of the following: California's law, which went into effect in December 2010, has in recent months been the basis for a spate of similar lawsuits – Blue Apron being the latest entry in a trend that we anticipate will continue. 2:15-cv-05521, was filed in June 2015 and removed to federal court last month. A purported class action lawsuit was recently filed against meal-delivery service Blue Apron based on its alleged failure to satisfy the requirements of California’s law regulating automatic-renewal provisions in consumer contracts (Cal.

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